Privacy Policy

Introduction

MapleSlice ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (mapleslice.sg), use our mobile application, place orders, or interact with us in any way.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. Any changes or modifications will be effective immediately upon posting the updated Privacy Policy on the site. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

Last Updated: May 15, 2024

Information We Collect

Personal Data

We may collect personal information that you voluntarily provide to us when you:

• Register on our website or mobile app
• Place an order for delivery or pickup
• Sign up for our newsletter
• Participate in promotions or surveys
• Contact us with inquiries or feedback

The personal information we may collect includes:

• Name
• Email address
• Phone number
• Delivery address
• Billing information and payment details
• Order history and preferences

Automatically Collected Information

When you visit our website or use our mobile app, we may automatically collect certain information about your device and usage patterns, including:

• IP address
• Browser type and version
• Operating system
• Device information (including device identifiers)
• Pages visited and time spent on those pages
• Referral sources
• Geographic location (with your consent)

Cookies and Tracking Technologies

We use cookies, web beacons, tracking pixels, and other tracking technologies to collect information about your browsing and purchasing behavior. For more information about our use of cookies, please see our Cookie Policy section below.

How We Use Your Information

We may use the information we collect about you for various purposes, including to:

• Process and fulfill your orders
• Create and manage your account
• Provide customer support and respond to inquiries
• Send transactional emails regarding your orders or other purchases
• Send you marketing and promotional communications (with your consent)
• Personalize your experience and deliver content and product offerings relevant to your interests
• Improve our website, products, and services
• Monitor and analyze usage patterns and trends
• Protect against fraud and unauthorized transactions
• Comply with legal obligations

Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Contract: Processing is necessary to fulfill our contractual obligations to you, such as delivering your order.
• Consent: We process certain data based on your explicit consent, such as sending marketing communications.
• Legitimate Interests: We may process data based on our legitimate business interests, such as improving our services, as long as these interests don't override your fundamental rights and freedoms.
• Legal Obligation: We may process your data to comply with applicable laws and regulations.

Disclosure of Your Information

We may share your information with the following third parties:

Business Partners and Service Providers

We may share your information with service providers who perform services on our behalf, including:

• Payment processors
• Delivery partners
• Marketing and analytics providers
• Customer service providers
• IT and cloud service providers

These service providers have access to your information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

With Your Consent

We may disclose your personal information for any other purpose with your consent.

Your Rights Regarding Your Data

Depending on your location, you may have certain rights regarding your personal information, including:

Access and Information

You have the right to request information about the personal data we hold about you and to receive a copy of this data.

Rectification

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

Erasure (Right to be Forgotten)

You have the right to request the deletion of your personal data in certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected.

Restriction of Processing

You have the right to request that we restrict the processing of your personal data in certain circumstances.

Data Portability

You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit this data to another controller.

Objection

You have the right to object to the processing of your personal data in certain circumstances, including for direct marketing purposes.

Withdraw Consent

Where we process your data based on your consent, you have the right to withdraw this consent at any time.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing, accidental loss, destruction, or damage. These measures include:

• Encryption of sensitive data
• Secure socket layer (SSL) technology
• Regular security assessments
• Access controls and authentication procedures
• Staff training on data protection

However, please note that no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, as well as applicable legal requirements.

Children's Privacy

Our services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us so that we can take necessary actions.

Cookie Policy

What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.

Types of Cookies We Use

We use the following types of cookies on our website:

• Essential Cookies: These cookies are necessary for the website to function properly and cannot be turned off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms.
• Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site.
• Functionality Cookies: These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.
• Targeting Cookies: These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites.

Cookie Management

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

You can also manage your cookie preferences through our cookie consent tool that appears when you first visit our website.

International Data Transfers

We may transfer your personal information to countries outside of Singapore for processing. When we do so, we ensure that appropriate safeguards are in place to protect your information and to ensure that it is treated in accordance with this Privacy Policy.

These safeguards may include:

• Transferring data to countries that have been deemed to provide an adequate level of protection
• Using specific contracts approved for use in international data transfers
• Obtaining your explicit consent for the specific transfer

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, or if you would like to exercise any of your data protection rights, please contact us at:

If you are not satisfied with our response, you have the right to lodge a complaint with the Personal Data Protection Commission (PDPC) in Singapore.